Apply now »

Product Marketing Manager, CX Tech

Req ID#:  346891


Product Marketing Manager, CX Tech


Learn, Lead & Grow at Sitel Group®


We believe experiences are everything and that happy associates are successful ones. That is why we give our people the tools and the freedom to learn, grow, have fun and be themselves. As one of the largest global providers of customer experience (CX) products and solutions, Sitel Group® empowers brands to build stronger relationships with their customers by creating meaningful connections that boost brand value. 


With 160,000 people around the globe – working from home or one of our CX hubs – we securely connect best-loved brands with their customers over 8 million times every day in 50+ languages. Whether digital or voice-based, our solutions deliver a competitive edge across all customer touchpoints. Our award-winning culture is built on 40+ years of industry-leading experience and commitment to improving the employee experience. 

You Will


  • Capture and analyze market trends, producing high-quality value propositions and deliverables at speed and managing multiple projects while creatively supporting and enabling field marketers in their activity plan.
  • Understand buyer personas and decision makers and influencers, pain-points and customer journeys to develop impactful value propositions and targeted messaging for different audiences
  • Deliver a storytelling narrative of outcome-based solutions across the Sitel website and marketing collateral
  • Empower sales with a toolkit that includes: data sheets, pitch decks, battlecards, product demos, etc.
  • Maintain and ensure quality and accuracy of a library of customer-facing assets and sales tools, such as case studies and competitive materials.
  • Capture market insights and develop annual marketing plans in collaboration with field marketers and strategy teams. 
  • Support in the creation of go-to-market programs for new offerings, market segments, and geographies.
  • Lead cross-functional launch and release marketing initiatives.
  • Build awareness for Sitel Group’s CX Technology by collaborating closely with PR & Comms and field marketers for press releases, article placements, and social media.
  • Work hand-in-hand with the content marketing team to create impactful content tailored to specific buyer audiences.
  • Proactively identify customer success and bring those stories to life for use in marketing.
  • Contribute to major industry events, including events hosted by Sitel Group.

You Have


  • 3 years B2B product marketing experience in a writing-heavy/specific role (product marketing, content marketing, etc.), preferably at a SaaS company or technology startup
  • Technically savvy with demonstrable understanding of enterprise / digital technology. This could include Automation, Analytics, AI, and enterprise cloud-based software
  • Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging and content with a strong narrative
  • Demonstrated proficiency in capturing business needs across markets and buyers’ profiles, and positioning CX Technology accordingly
  • Strong project management skills with attention to detail
  • Fast learner, detail-oriented, analytical, and must enjoy collaborative, fast-paced work environments

Our Perks


Competitive salaries, benefits, 401K contribution matching and paid time off.

Onsite and remote work at home available (depending on the market).

Fun and engaging company-wide initiatives, including our SitelFit wellness program.

Growth opportunities through various development programs.

Employee discounts.

Casual dress code.

Excellent work culture.

Join the #SitelLife


GAIN STABILITY, EXPAND POSSIBILITIES. We celebrate successes and reward our people for their hard work every day. We offer benefits to keep you healthy and happy, such as paid time off. Plus, fun perks like employee discounts.  


GROW AS YOU GO. We invest in you with internal programs, training, and initiatives to develop your skills and help you reach your goals. We promote from within. We provide you with the tools, skills, and resources to develop professionally and personally. You choose where you want to go; we help you get there.  


WORK TOGETHER TO MAKE AN IMPACT. We strive to make the world a better place and empower others to do the same. We are mission-driven -and we leverage the power of our people to make a positive impact in the communities in which we live and work.  


BE BOLD, BE YOU. #SitelLife represents our commitment to our people - to YOU. It's about coming exactly as you are. We empower everyone to live their truth, be themselves and use their voice -and we give them a platform to do so.  


MAXIMIZE YOUR EXPERIENCE. We value open, honest, and constructive conversation. We encourage you to speak up -and we listen when you do. Through MAX, our global community, we leverage our people's innovative ideas, experiences, and feedback to shape and drive the future of Sitel Group®.  



Our talent is our strategic differentiator. By bringing together diverse perspectives through our people and ideas, we foster an environment where people belong, all voices are heard, and everyone is vital and can contribute their best work. Sitel Group® is proud to be an Equal Opportunity workplace.


Product Marketing Manager, CX Tech

Job Segment: Marketing Manager, Information Technology, IT Manager, Product Marketing, Cloud, Marketing, Technology

Apply now »