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Recruitment Marketing Manager

Req ID#:  260308


Recruitment Marketing Manager


At Sitel Group, we believe experiences are everything, and that happy associates are successful ones. That’s why we give our people the tools and the freedom to learn, grow, have fun and be themselves.

We know the employee experience is the customer experience – and we are committed to transforming the contact center industry. Our 160,000 people around the globe are redefining the way brands connect with their customers – 8 million times each day.

As the North America Marketing Manager for Sitel Group, you will lead a remote based team of Community Marketing Leads and deliver compelling recruitment advertising strategies that are aligned with our award-winning, global employer brand.
Our ideal candidate has experience developing and executing marketing strategies while managing and inspiring a team. He/she will be comfortable with project and budget management, market analysis, tight deadlines and changing needs. If you are a people-person with strong leadership and communication skills, we want to hear from you.


Objectives of this role:

  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
  • Lead the execution of marketing projects/campaigns, leveraging internal support and driving collaboration with the talent acquisition team
  • Analyze market analysis, hiring trends, and marketing best practices to build successful strategies
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
  • Partner with talent acquisition, social media/digital marketing and operations teams to design, test and evolve lead nurturing tactics
  • Working in partnership with the creative team to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
  • Conceptualize and execute on multi-channel campaigns across the candidate lifecycle, ensuring the alignment of communications and messaging across all channels
  • Manage the Recruitment Marketing budget and make adjustments accordingly
  • Gather employee and market insights to inform outreach strategies, increase conversions, and generate more qualified leads
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
  • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Skills and Qualifications

  • Bachelor’s degree in marketing, business, or related field
  • Excellent written and verbal communication skills
  • Proven experience developing marketing plans and campaigns
  • Strong project management, multitasking, and decision-making skills
  • Metrics-driven marketing mind with focus on reporting/analytics
  • Experience with recruiting/marketing tools – ATS and/or CRM system

Recruitment Marketing Manager

Job Segment: Recruiting, Marketing Manager, Manager, Advertising, Human Resources, Marketing, Management

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